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Adpearance presented at Digital Dealer Virtual to share three strategies to improve your return on investment from digital advertising. Watch now for actionable tips and...
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If the theme of 2020 was “pivot,” with dealerships needing to make rapid and often significant changes to their paid search strategies in response to...
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To help you understand the competitive landscape, we’re closely monitoring website traffic and paid search trends for hundreds of auto dealerships. Check back monthly for...
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Used car advertising presents a big opportunity for auto dealers. Use these digital advertising tactics to sell more used and certified pre-owned inventory in 2021.
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To help you understand the competitive landscape, we’re closely monitoring website traffic and paid search trends for hundreds of auto dealerships. Check back monthly for...
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In terms of direct ROI, search advertising is the most effective channel for low-funnel lead capture. But that doesn’t diminish the value of video, display,...
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If you’re not getting enough high-quality, low-funnel leads, take these measures to move the needle and increase your lead flow from digital advertising.
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Every year, automotive sales spike between the last week of October and the end of the year, typically seeing a 9-11% increase in sales around...
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After 10+ years working with auto dealerships, I think I’ve figured out what they want—to cut the BS and get better results from digital advertising...
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To help you understand the competitive landscape, we’re closely monitoring website traffic and paid search trends for more than 700 auto dealerships. Check back monthly...
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