Jack Barr
A Hyundai dealership faced a perfect storm of inventory challenges: their top-selling lower priced Elantra was running short while they held an oversupply of pricier...
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Dealers have been playing guessing games for decades… but guess what? Digital marketing tools available today let you rely on actual data instead of hunches...
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Digital Dealer Las Vegas is right around the corner! Now is the perfect time to start planning how you want to spend your time at...
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Spring is here and it’s time to start thinking about your game plan for Digital Dealer Tampa. Between the kickoff party, actionable sessions, expo hall...
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Online reviews are a critical resource for shoppers who are reading more reviews than ever before. These reviews can make or break their decision to...
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Luxury car buyers operate differently than mass-market automotive shoppers, and your digital advertising tactics should reflect that. If you’re part of a luxury dealership, keep...
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It’s hard to believe that 2023 is right around the corner and the National Automobile Dealers Association (NADA) Show is only a month away! With...
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With less than a week until the Digital Dealer Conference & Expo, the Adpearance team is preparing to make the most of our time in...
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Not seeing the results you need from your current marketing strategy? Sign up for a free digital analysis to gain insights into what is or...
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Consumer demand for auto remains high while supply chain issues continue to cause low inventory challenges. Worry less about disappointing shoppers and wasting ad spend...
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